Orange County's Premier Independent College Prep School Hires Accomplished Marketing Professional
TVT Community Day School
TVT Community Day School (TVT) is one of Orange County’s oldest independent, college preparatory, co-educational day schools, with 830 students in grades TK through 12. The 22-acre campus enjoys state-of-the-art facilities and eco-conscious design elements, all of which add to the school’s joyful, inclusive, and pluralistic educational community. TVT’s rigorous academic curriculum is rooted in the values of truth, kindness, respect, repair the world, justice, and community. Students graduate from TVT as inquisitive learners, compassionate citizens and courageous leaders in their community and in the world.
The recently established director of marketing and communications position led the school’s internal and external marketing and communications strategies. TVT was in an outstanding position as the top K-12 school in Orange County and the top Jewish school in America, according to the 2023 Niche Rankings. The opportunity for TVT was to find new and creative ways to bring its message and value proposition to an even broader audience in the region. This work required close and constant collaboration with the director of advancement and the director of enrollment management, both of whom were key stakeholders for external-facing marcom initiatives. At the same time, the director of marketing and communications ensured effective internal communications throughout the school. An associate director of marketing and communications reported to the director, who in turn reported directly to the head of school.
TVT was thrilled to welcome LeAnn Burton to the position in the beginning of 2024.
Meet the new leader
With over 15 years of experience in marketing and communications, LeAnn has strengthened brand recognition and ensured consistent messaging in the healthcare and medical device industries. She has successfully led teams and managed large-scale campaigns across multiple channels, delivering impressive results. Her career began at Point Loma Nazarene University, where she worked as an admissions counselor, recruiting students from Southern and Northern California. She enjoyed sharing the school’s mission and values with prospective students and their families. Her passion for Marketing Communications, combined with her extensive experience, provides her with a strong advantage for her next endeavor at TVT.
